The tech industry has set the pace for the digital revolution in B2B marketing, being the first to embrace change, adopt new platforms and pioneer new techniques.

What are the current trends driving this ongoing evolution in B2B tech marketing? How are leading B2B tech brands engaging with their diverse audiences today? And which factors will determine success tomorrow in this fast-paced market?

Find out how SME’s attract new customers, increase sales and build your profile in a cost effective way.

Chaired by Donal Cahalane, this panel session will discuss how to grow your business online and give practical guidance on how to address some of the most compelling challenges facing tech marketers today.

Topics: 

• Diversify Your Social Media Strategy

• Boosting Your Online Presence

• How to Target Your Market

• How to Plan a Google Adwords Campaign

• Optimising Mobile

Panellists will include:

• Damien Mulley
• Gary O'Connell
• DC Cahalane
• Conor Keppel